June 1, 2025

How to add whatsapp pay into whatsapp catalogue

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Adding WhatsApp Pay into your WhatsApp Catalogue in SendWo allows you to collect payments directly inside WhatsApp creating a seamless, in-app purchase experience for your customers. SendWo integrates official WhatsApp partner gateways like Razorpay and PayU for Indian merchants to power this functionality.

With just a few configurations, customers can browse your products, tap “Buy Now,” and complete payment — all within WhatsApp. This dramatically improves conversion rates by removing friction from the checkout process.

Why Use WhatsApp Pay with SendWo Catalogue?

  • ✅ Seamless one-click checkout inside WhatsApp
  • ✅ Eliminate redirecting customers to external sites
  • ✅ Supports Cash on Delivery (COD) and Instant Online Payment
  • ✅ Razorpay and PayU are currently supported for WhatsApp Payment API
  • ✅ Fully automated payment flow — no manual intervention needed

Prerequisites

Before you begin:

  • A verified WhatsApp number connected to SendWo
  • A configured WhatsApp Catalog in SendWo
  • Active Razorpay or PayU merchant account (for Indian businesses)
  • Product catalog items with pricing added in SendWo
  • WhatsApp Payment API enabled by Meta (only available in supported regions like India)

Step-by-Step Guide

Step 1: Connect a Payment Gateway

  • Go to whatsapp ecommerce catalog → Payment settings
image 1
  • Choose Razorpay, PayU or UPI
  • Fill in:
    • Payment Profile Name
    • Public Key / Merchant ID
    • Secret Key
    • Callback URL (if required)
  • Save and activate the gateway
image 2

📌 You can set up both Razorpay, PayU and UPI, but only one will be active for WhatsApp Payment at a time.

Step 2: Enable WhatsApp Pay for Catalog

  • Navigate to WhatsApp Catalogue Settings
  • Scroll down to the Payment
  • Select whatsapp pay from the right side bar
  • Select the payment gateway you connected in Step 2
  • Fill necessary informations
  • Save changes
image

✅ Once enabled, every product with a "Buy Now" button will now display WhatsApp Pay functionality.

Step 3: Checkout Flow in WhatsApp

When a customer taps “Buy Now” on a catalog item:

  • SendWo will generate a unique payment link from Razorpay/PayU
  • This link will open inside WhatsApp (in-app browser)
  • After successful payment:
    • SendWo sends an order confirmation
    • Order is logged in the backend under Catalogue Orders
    • Payment status is marked as “Paid”

Use Cases

  • 🛒 In-app product purchases
  • 🎟️ Selling digital tickets, courses, or services
  • 📦 COD and prepaid checkout from catalog
  • 📱 One-click purchases during chat conversations

FAQ

Is WhatsApp Pay available outside India?
Currently, only Razorpay and PayU support WhatsApp Pay integration and are available for Indian merchants.

Can I offer both COD and WhatsApp Pay?
Yes. You can configure both options in your catalog settings and let the user choose.

Will customers leave WhatsApp to complete the payment?
No, payment happens inside WhatsApp’s in-app browser — smooth and native experience.

How do I know if a payment is successful?
SendWo logs payment status in the Orders panel and sends confirmation to the customer.

About The Author:

Snehil Prakash

Snehil Prakash is an expert WhatsApp consultant with SendWo. He has expertise in implementing WhatsApp API for enterprise businesses and built automation, chatbot and AI powered solution.
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