External HTTP API for data exchange
Connect Sendwo chatbot workflows with your apps, CRMs, ERPs, databases, forms, and backend systems using external HTTP API calls.
- Seamless external API integration for your apps and backend systems.
- Manage, update, and sync subscriber data from third-party platforms.
- Automate chatbot workflows with dynamic triggers and API responses.
- Personalize WhatsApp messages using live data from external systems.
- Build secure, fast, and reliable API connections for automation.
{
"phone": "{{whatsapp_number}}",
"event": "chatbot_trigger",
"source": "sendwo_flow_builder",
"payload": {
"subscriber_id": "{{subscriber_id}}",
"last_message": "{{user_input}}"
}
}
plan: "premium"
due_date: "28 May"
Trusted by growing businesses that use WhatsApp to sell, support, and scale faster.
Use APIs to make chatbot flows dynamic, connected, and useful.
Fetch live data, update records, trigger actions, and personalize WhatsApp conversations using external HTTP API requests inside Sendwo workflows.
External API Integration
Connect external platforms, internal systems, databases, and SaaS tools with Sendwo chatbot workflows.
- Effortless API connection setup.
- Seamless data exchange across systems.
- Simplify multi-platform integrations.
Subscriber Data Management
Update subscriber attributes, sync profile data, and keep records accurate across your tools.
- Add, edit, or update data quickly.
- Sync profiles in real time.
- Keep records accurate and up to date.
Flow Builder Automation
Use API responses and user input to create smarter, conditional chatbot paths.
- Trigger actions based on user input.
- Automate repetitive tasks easily.
- Create dynamic, responsive chat flows.
Real-Time Data Retrieval
Fetch external data instantly and use it inside WhatsApp replies, chatbot decisions, or internal alerts.
- Fast data collection from APIs.
- Retrieve and use external information.
- Keep workflows updated with real data.
Secure API Connections
Build reliable API communication for customer-facing chatbot and automation workflows.
- Fast and secure data exchange.
- Use standard API connection patterns.
- Trustworthy connections for automation.
Dynamic Message Personalization
Use API response fields as variables inside WhatsApp replies and follow-up messages.
- Personalize replies with live data.
- Use customer status, plan, order, or ticket fields.
- Reduce generic chatbot responses.
From WhatsApp input to external API action.
Build chatbot flows that send user data to third-party systems, receive structured responses, and continue the WhatsApp conversation with context.
Connect Sendwo flows with your backend logic.
Use HTTP API calls when your chatbot needs to check order status, validate a customer, fetch subscription details, create a support ticket, sync lead data, or trigger an external automation.
{
"customer_status": "active",
"order_status": "out_for_delivery",
"next_step": "send_delivery_update"
}
Capture user input in chatbot
Collect mobile number, email, order ID, ticket ID, customer ID, or any field needed for external lookup.
Call your external HTTP API
Send chatbot data to your API endpoint using the required method, headers, parameters, and payload.
Map response fields into variables
Use returned values such as order status, due amount, plan name, ticket status, or eligibility result.
Continue the WhatsApp workflow
Send a personalized reply, update subscriber data, route the user, trigger alerts, or hand over to your team.
What technical teams can build with HTTP API.
Use external HTTP APIs to make your WhatsApp chatbot more useful for customers, support teams, sales teams, and backend operations.
Order status lookup
Fetch delivery status, tracking links, return status, invoice data, or customer order details.
Support ticket creation
Create support tickets in your helpdesk or CRM when users report issues through WhatsApp.
Customer validation
Verify customer records, subscription status, membership ID, payment state, or eligibility.
Inventory checks
Check product availability, stock levels, nearest branch inventory, or fulfillment status.
Payment reminders
Fetch pending amount, due date, invoice number, and payment link from billing systems.
Appointment systems
Check available slots, confirm bookings, reschedule appointments, or notify staff.
CRM data sync
Push lead data, update contact status, tag prospects, and sync sales-stage information.
Internal alerts
Notify your team when a workflow hits a high-value lead, failed payment, escalation, or urgent request.
Map data, trigger logic, and personalize conversations.
Give technical users a clear path to connect external systems without turning every chatbot change into a custom development project.
Request payloads
Pass subscriber data, custom fields, collected user input, and chatbot variables to your API endpoint.
{
"phone": "{{phone}}",
"order_id": "{{order_id}}"
}
Response mapping
Read API response fields and use them inside your next WhatsApp message or chatbot condition.
{
"status": "delivered",
"tracking_url": "https://..."
}
Conditional routing
Route users to different flow paths based on returned data from your external API.
if status == "paid"
send_success_message
else
send_payment_link
Start with WhatsApp. Extend automation across customer channels.
Sendwo is WhatsApp-first, but your automation layer can also support Instagram, Telegram, Facebook Messenger, and website chat workflows.
Automate chatbot flows, templates, API lookups, reminders, and campaigns.
Support social conversations and AI-powered replies.
Telegram
Engage Telegram users with automated chatbot workflows.
Messenger
Manage customer conversations from Facebook Messenger.
Website Chat
Convert website visitors with chat widgets and automation.
Connect HTTP API with the rest of your Sendwo stack.
Link this technical integration page with related Sendwo pages so developers, marketers, and business teams can move through the right product journey.
Explore all integrations
View Sendwo integrations for forms, ecommerce, automation tools, payments, AI, and workflow systems.
🤖WhatsApp chatbot
Create automated WhatsApp chatbot flows to qualify leads, answer questions, and support customers faster.
✨Sendwo AI
Enable AI-powered replies and chat automation across WhatsApp, Instagram, Telegram, Messenger, and website chat.
🧠OpenAI integration
Use AI-powered responses inside Sendwo chatbot flows for smarter customer conversations.
📄Google Sheets automation
Automate WhatsApp messages directly from Google Sheets data, new rows, and workflow triggers.
💳Transparent pricing
Compare Sendwo plans, start free forever, and pay zero Sendwo markup on Meta WhatsApp API pricing.
Build connected WhatsApp automation without overpaying.
Sendwo offers a free forever plan, transparent pricing, zero markup on Meta WhatsApp API pricing, and dedicated support on all paid plans.
HTTP API integration questions, answered.
A quick guide for technical users who want to connect Sendwo chatbot workflows with external systems and APIs.
What is the External HTTP API integration in Sendwo?
The External HTTP API integration helps you connect Sendwo chatbot workflows with third-party tools, internal apps, CRMs, ERPs, databases, and backend systems using HTTP API calls.
Can I fetch real-time data from my backend during a WhatsApp chat?
Yes. You can use HTTP API requests to fetch real-time information such as order status, subscription details, payment status, ticket updates, inventory availability, or customer profile data.
Can API response data be used inside WhatsApp messages?
Yes. Response fields from your external API can be mapped into chatbot variables and used inside WhatsApp messages, conditions, routing logic, and follow-up workflows.
Can I update subscriber data using API workflows?
Yes. You can use external API workflows to add, update, sync, or enrich subscriber information so your customer records stay accurate and useful for future campaigns.
Is this page meant for developers or marketers?
This integration is especially useful for developers, technical marketers, automation teams, and product teams that want to connect WhatsApp chatbot flows with real backend systems.
Does Sendwo charge markup on Meta WhatsApp API pricing?
No. Sendwo does not add markup on Meta WhatsApp API pricing. Customers pay Meta’s WhatsApp API charges directly as applicable, while Sendwo provides the software layer for campaigns, automation, chatbots, and support.
Connect your chatbot to the systems your business already runs on.
Start free, connect external HTTP APIs, fetch live data, update subscribers, and build smarter WhatsApp chatbot workflows with Sendwo.
