Follow up without the list work
Use a cart event to trigger the reminder instead of exporting shoppers and sending messages one at a time.
WooCommerce + WhatsApp
A customer gets distracted. A checkout stays unfinished. Bring them back with a helpful WhatsApp reminder, sent from your WooCommerce store through Sendwo.
Explore with a free account. Plan access and Meta messaging fees apply.
Brands and teams that have used Sendwo
Franchise outlets
WooCommerce abandoned cart recovery
Make the next step easy for customers who have agreed to hear from you. A short reminder and a clear cart link give them a way back without your team chasing every checkout.
Use a cart event to trigger the reminder instead of exporting shoppers and sending messages one at a time.
Use the customer details available in your webhook to personalize an approved message.
Include a clear URL button that takes shoppers to the cart or checkout destination you configure.
Connect your store
Add a WooCommerce profile with your store URL, consumer key and consumer secret. It gives your team one place to identify the store and manage its integration.
Generate the credentials in WooCommerce’s REST API settings. Keep the keys private and give the integration only the access it needs.
From missed checkout to reminder
The plugin collects the cart and customer details that are available in your store.
The plugin sends the abandoned-cart data to your workflow’s callback URL.
Sendwo uses your phone and variable mappings, plus any configured rules and delay.
An approved WhatsApp reminder points them to your configured cart destination.
The cart event starts in WooCommerce
Your store knows when a cart has been left behind. The abandoned cart webhook plugin passes that event to Sendwo, so your follow-up can run from the data already captured at checkout.
Install the plugin in WordPress, add your Sendwo callback URL and use the sample-webhook control to check the connection before sending to customers.
Write a useful reminder
Keep the message short and helpful. Remind the customer that their cart is waiting, use their name where it is available, and give them a clear next step.
Build a marketing template in Sendwo, add the message variables you need and include a URL button. Submit it for review before adding it to your recovery workflow.
Connect the event to the message
Select the WhatsApp account and recovery template for your store. Sendwo provides the callback URL that receives the plugin’s cart event.
Use that same URL in the WordPress plugin settings, then capture a test response. You can see the incoming fields before deciding how they should fill the message.
Choose the details and timing
Map the customer’s phone number to the recipient field and their first name to the name variable. Format incoming values when needed, so the workflow can use them correctly.
Add a delay after the webhook arrives or use conditions against the fields in the event. Your reminder should follow your store’s rules, rather than treat every captured cart the same way.
Before your first reminder
Collect the customer’s phone number and the required opt-in. A number entered at checkout is not, by itself, permission for promotional messages.
Check a real test cart, webhook data, template variables and the button destination. A sample event tests the connection; a test checkout checks the shopping journey.
Use a clear reminder, respect opt-outs and check your messaging rules before launch. Give customers a useful route back without repeated pressure.
Template approval, messaging limits and applicable Meta charges still apply. Available features depend on your Sendwo plan. Ask about your store
Customer stories
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Dilbagh Singh
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Mr. Philip Mensah, CEO
Click-to-WhatsApp advertising and lead qualification.
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Daren HuntYour questions, answered
The WooCommerce plugin captures available cart and customer data and sends an abandoned-cart event to your Sendwo webhook. Your workflow maps that data to an approved WhatsApp template and sends the reminder to the mapped phone number, subject to consent and messaging rules.
You need a WooCommerce store, the abandoned cart webhook plugin, a connected WhatsApp Business Platform account, an approved recovery template and a configured Sendwo workflow. The recipient’s phone number and appropriate messaging permission must be available. Check your Sendwo plan for feature access.
No. A cart event alone does not give you a WhatsApp contact or permission to message someone. The integration needs a usable customer phone number, and you must have the required opt-in. Respect opt-outs and exclude recipients who should not receive marketing messages.
The documented plugin behavior marks an incomplete cart as abandoned after about one hour and checks for abandoned carts on a five-minute schedule. WordPress scheduling and site activity can affect execution. Any delay you add in Sendwo starts after the webhook is triggered, so it adds to the plugin’s detection time.
Yes. Map available customer fields, such as the first name, into the variables in your approved template. Add a URL button that opens your configured cart or checkout destination. Test the destination with your store and session behavior before sending it to customers.
Use an approved template for business-initiated reminders. Cart recovery content is typically marketing content, and Meta determines template classification and approval. Templates can be rejected or paused. Approval does not guarantee delivery.
Yes. The plugin provides a Send Sample Webhook control. Capture its response in Sendwo, check the phone and variable mappings, then test with your own authorized number. Also run a real test checkout so you can verify the data, timing and cart button in your store.
You can open a free Sendwo account to explore the software. Workflow availability and usage depend on your plan. Sendwo subscription fees and applicable Meta WhatsApp messaging charges are separate. Check pricing or book a demo to confirm what your store needs.