Connect your Page
Connect the Facebook Page that subscribers know and open Facebook Broadcast in Sendwo.
Facebook Broadcasting · A Sendwo feature
Write your restock alert, offer or event reminder once. Choose who should get it, send it when it matters, and see how many people received or opened it.
Requires a connected Facebook Page. Sending depends on Meta’s messaging rules and recipient eligibility.
Start with a small test audience. Check the message in Messenger before sending it to your full eligible list.
Connect the Facebook Page that subscribers know and open Facebook Broadcast in Sendwo.
Check the messaging option for your Page. Use the relevant topic where available and refine the list with labels.
Put your update together in the visual editor, test it in Messenger, then send now or schedule it.
Compare the targeted, delivered and opened counts to see how the broadcast performed.
Subscriber permissions
For Pages with an eligible recurring notification workflow, set up a topic in the Facebook bot flow. Messenger asks people if they want updates on that topic, and your flow can follow up with a short confirmation.
This illustration shows the legacy recurring notification flow. Meta has been phasing out RCN, so availability varies by Page and market.
Targeting and scheduling
Create a broadcast for the connected Facebook Page. Narrow the audience, check the targeted count, then send now or use Send later to choose when the campaign starts.
Recipient eligibility still applies at send time.
Visual Flow Builder
Use an image to show what’s new and a short text block to explain why it matters. Connect the blocks in the order subscribers should see them.
Campaign reports
Open the campaign report to compare the audience you targeted with the messages recorded as sent, delivered, opened or unreached. Use those figures to see where the campaign dropped off.
Match each update to an eligible audience and messaging option.
Tell interested shoppers when a sold-out item returns and link directly to the product.
Share the joining link or a time change with eligible registrants before the session starts.
Let subscribers know when a new lesson, member benefit or scheduled release is available.
Customer stories from across the Sendwo platform.
Facebook Broadcasting lets you build and send a Messenger campaign to an eligible audience from a connected Facebook Page. Set the audience, compose the update and review the campaign report from Sendwo.
After the standard Messenger window closes, you need a Meta-supported option for that audience and message type. Meta has been phasing out legacy Recurring Notifications and offers a separate paid Marketing Messages option. Ask Sendwo which options are available for your Page before planning a send outside the window.
RCN stands for Recurring Notifications. In the legacy flow, a topic described the updates a subscriber accepted through Messenger. A Sendwo label helps filter an audience. Messenger permissions and any subscriber opt-out determine who can receive those updates.
Open Broadcasting, choose Facebook Broadcast and create a campaign for your Page. Set the audience, build the message, then turn on Send later and confirm the scheduled time. Review the eligible audience before saving.
You can review campaign status, targeted subscribers, the number of message blocks and the recorded sent, delivered, opened and unreached counts. Recipient timestamps and failure details appear when available.
Send to a small group of eligible contacts. Check the Page, audience filters, message order, image, personalization and button destination in Messenger. Then compare the test report with what arrived on the phone.