Build WhatsApp Chatbot Flows, Forms, APIs, and Automation Journeys
Design customer journeys with visual blocks for text, images, files, AI replies, WhatsApp forms, appointments, templates, conditions, sequences, HTTP APIs, Google Sheets, and ecommerce automation.
Create complete customer journeys without writing custom code for every workflow
Sendwo Flow Builder helps teams move beyond simple auto-replies and create guided, data-connected, conversion-focused journeys.
Chatbot conversation flows
Build welcome flows, keyword journeys, AI reply paths, input flows, template messages, and human handoff routes.
Explore Chatbot Builder →WhatsApp forms and lead capture
Create multi-step WhatsApp forms to collect customer information, qualify leads, receive files, and sync data.
View WhatsApp Forms →API-connected automation
Use HTTP API, JSON API Connector, outbound webhooks, and Google Sheet Data Fetch to connect business data.
See API Overview →Build a customer journey from first message to final action
Use blocks to create the conversation, collect data, apply logic, call external systems, and trigger the right next step.
Start with a trigger
Begin from a bot reply, button click, input flow, broadcast action, form submission, or customer message.
Add conversation blocks
Use text, image, audio, video, file, location, template, interactive message, or AI reply blocks.
Collect and route data
Capture user inputs, run WhatsApp forms, apply conditions, save custom fields, and segment subscribers.
Connect next actions
Trigger sequences, call APIs, fetch Google Sheet data, send templates, assign labels, or hand over to live chat.
Use ready blocks for messages, data capture, logic, and integrations
Sendwo Flow Builder gives you practical blocks for building marketing, sales, support, ecommerce, and appointment workflows.
Message blocks
- Text message
- Image message
- Audio message
- Video message
- File message
- Location message
- AI Reply block
Data collection blocks
- User Input Flow
- WhatsApp Flows
- Appointment block
- Lead qualification questions
- Customer requirement capture
- Contact field updates
Interactive blocks
- Interactive message
- Template message
- CTA URL button
- Action buttons
- Quick response paths
- Postback-based routing
Logic and automation blocks
- Condition block
- New sequence campaign
- Random number generator
- Label-based routing
- Custom field decision paths
- Follow-up automation
Integration blocks
- HTTP API block
- JSON API Connector
- Outbound Webhook
- Google Sheet Data Fetch
- Shopify/WooCommerce workflow support
- External CRM and app connection
- Lead data push and lookup
- Developer-friendly automation paths
Build native WhatsApp flows for forms, bookings, and lead capture
Create structured multi-screen WhatsApp forms with fields, uploads, conditions, opt-ins, APIs, Google Sheets, and live JSON preview.
Flow structure
- Multi-screen WhatsApp flows
- Add screen
- Import JSON
- Live JSON preview
- Create flows
- Reply after submit
Form fields
- Heading and text body
- Text input and textarea
- Number and date
- Dropdown, radio, and checkbox
- Image field
- Photo and document upload
- Opt-in and embed link
Conditional experience
- If condition
- Button label control
- Screen-level journey paths
- Qualification-based routing
- Different replies after submission
Form integrations
- HTTP API connection
- Google Sheets connection
- Lead data storage
- External system sync
- Follow-up workflow trigger
Add AI replies, API calls, and data lookups directly inside your flow
Use AI where customers need smart answers, use APIs where your system needs to fetch or push data, and use Google Sheets where teams want simple workflow data access.
AI in flows
- AI Reply block
- AI Agent connection
- No-match reply support
- AI training campaign usage
- FAQ, URL, and file-trained answers
- Human handoff after AI reply
API actions
- HTTP API block
- JSON API Connector
- Outbound Webhook
- Inbound webhook workflow support
- External app communication
- Developer-friendly data movement
Google Sheet actions
- Google Sheet Data Fetch
- Lead data lookup
- Simple database-style workflows
- Customer record matching
- Sheet-based automation support
Workflow results
- Assign labels
- Start sequence campaign
- Send template message
- Move to live chat
- Trigger ecommerce or support workflow
Connect flows with broadcasts, ecommerce, cart recovery, and support journeys
Sendwo Flow Builder becomes more powerful when connected with WhatsApp broadcasts, action buttons, store events, and customer follow-up automation.
Broadcast-connected flows
- Action button-based journeys
- Campaign selection
- 24-hour messaging paths
- Anytime template messaging
- Label and country targeting
- Send later support
Follow-up sequences
- New sequence campaign block
- Lead nurturing workflows
- Reminder messages
- Reactivation journeys
- Segment-based follow-ups
Ecommerce flows
- Shopify automation
- WooCommerce automation
- Abandoned cart recovery
- Order notification journeys
- Catalog and checkout support
- Message delay and templates
Support and sales routing
- Route leads by answer
- Assign labels after flow
- Move complex conversations to inbox
- Use AI Assistant for agents
- Save notes and custom fields
Use Sendwo Flow Builder for real business workflows
Build flows for lead capture, ecommerce, appointments, support, education, agencies, and customer retention.
Lead qualification flows
Ask questions, capture requirements, assign labels, update fields, and move leads into follow-up sequences.
Appointment booking flows
Collect service details, preferred date, customer information, and route bookings into confirmation workflows.
Ecommerce order flows
Automate cart reminders, order notifications, checkout support, product questions, and post-purchase follow-ups.
Customer support flows
Collect issue details, answer FAQs, send files, call APIs, and hand over complicated issues to agents.
Education and webinar flows
Capture student details, send webinar reminders, collect course interest, and trigger learner follow-ups.
Agency client workflows
Create repeatable chatbot and automation flows for client campaigns, lead generation, support, and ecommerce.
More than a simple chatbot sequence builder
Sendwo Flow Builder connects messages, AI, WhatsApp forms, templates, APIs, Google Sheets, broadcasts, ecommerce, and shared inbox workflows.
| Capability | Basic flow builder | Sendwo Flow Builder |
|---|---|---|
| WhatsApp-first chatbot journey creation | Limited | Included |
| AI Reply and AI Agent support | Often separate | Included |
| WhatsApp Forms and multi-screen flows | Usually unavailable | Available |
| HTTP API, JSON API, and webhooks | Limited | Available |
| Google Sheet Data Fetch | Not common | Available |
| Ecommerce and broadcast-connected automation | Needs extra tools | Available |
Build your first customer journey with Sendwo Flow Builder
Start with a simple WhatsApp flow, add AI replies, collect customer details, connect APIs, and move qualified users into follow-up or live chat.
Flow Builder becomes stronger with the full Sendwo platform
Explore connected product pages for chatbots, AI, forms, broadcasts, ecommerce, contact management, and APIs.
Frequently asked questions about Sendwo Flow Builder
Quick answers for businesses exploring chatbot flows, WhatsApp forms, AI replies, API workflows, and automation journeys.