Sendwo Marketing Automation

Automate WhatsApp Campaigns, Chatbot Journeys, Ecommerce Follow-ups, and Customer Conversations

Build automated marketing workflows across WhatsApp, chatbots, forms, drip campaigns, ecommerce events, webhooks, APIs, AI replies, and shared inbox actions — without turning your marketing stack into a complicated mess.

★★★★★ 5-star experience WhatsApp-first automation AI + human handoff Dedicated support on paid plans
Marketing Automation Workspace
Active
● Automation
● Broadcast
● Chatbot
● Webhooks
● Ecommerce
● Inbox
8,420Customers reached
12Active workflows
AIReply enabled
AD
Click-to-WhatsApp lead enters Customer starts chat from ad campaign.
Trigger
BOT
Chatbot qualifies the lead Input flow collects requirement and intent.
Auto
WA
WhatsApp template follow-up Send drip, offer, reminder, or booking CTA.
Send
IN
Move warm user to shared inbox Assign agent, label customer, and continue manually.
Handoff
Workflow completion
Lead movement
Trigger-based workflows Start automation from ads, broadcasts, forms, webhooks, store events, or chat actions.
Safe human control Use bot reply, AI reply, live chat, notes, labels, and agent assignment together.
Trusted by growing brands, agencies, ecommerce teams, and service businesses
★★★★★ 5-star customer experience
How it works

Build customer journeys from trigger to conversion

Sendwo marketing automation starts with a customer action, runs the right workflow, and then moves the customer toward reply, purchase, booking, or support.

Choose a trigger

Start automation from WhatsApp ads, broadcasts, forms, chatbot actions, webhooks, Shopify, WooCommerce, or manual segmentation.

Build the journey

Add bot replies, templates, input flows, conditions, AI replies, labels, sequences, and follow-up messages.

Connect your tools

Use HTTP API, JSON API Connector, outbound webhook, Google Sheets, ecommerce APIs, SMS APIs, and email autoresponders.

Track and handoff

Monitor campaign movement, move warm users to the shared inbox, assign agents, add notes, and continue with human support.

Automation engine

Automate every major WhatsApp marketing journey from one dashboard

Sendwo combines campaign automation, chatbot automation, flow automation, ecommerce automation, webhook automation, and inbox automation in one place.

Broadcast automation

  • WhatsApp broadcast campaigns
  • 24-hour free messaging workflows
  • Anytime template messaging
  • Send now or send later
  • Action button campaign journeys
  • Assign labels after broadcast

Chatbot automation

  • Bot Reply and AI Agent
  • Postback Manager
  • Input Flow
  • Persistent Menu
  • Get Started Settings
  • Outbound Webhook and Action Buttons

Flow automation

  • Text, image, audio, video, file, and location blocks
  • AI Reply block
  • WhatsApp Flows
  • Appointment block
  • Condition block
  • New sequence campaign block

Data-connected automation

  • HTTP API block
  • JSON API Connector
  • Outbound Webhook
  • Inbound Webhook Workflow
  • Google Sheet Data Fetch
  • External data lookup and push
WhatsApp automation

Turn WhatsApp into a complete marketing automation channel

Use Sendwo to automate lead capture, follow-ups, reminders, forms, customer support, sales nudges, and post-purchase communication through WhatsApp.

Click-to-WhatsApp Ads

  • Campaign creation
  • Objective selection
  • Special ad categories
  • Ad status control
  • Campaign, adset, creative, ad, and publish flow
  • Lead entry into chat workflow

Inbound webhook workflow

  • Create WhatsApp inbound webhook workflows
  • Account, status, and verification filters
  • Select WhatsApp template
  • Workflow verification
  • Workflow report
  • Target, processed, delivered, opened, and failed analytics

WhatsApp Forms automation

  • Multi-screen WhatsApp forms
  • Text input, textarea, number, and date fields
  • Dropdown, radio, checkbox, and opt-in fields
  • Photo and document uploads
  • Reply after submit
  • HTTP API and Google Sheets connection

Action button automation

  • Broadcasting action type
  • Campaign selection
  • 24-hour vs anytime messaging control
  • Template selection
  • Label, country, and custom field targeting
  • Send later option
Ecommerce automation

Automate cart recovery, order messages, catalog workflows, and store communication

Sendwo helps ecommerce brands connect WhatsApp automation with Shopify, WooCommerce, catalog orders, cart reminders, checkout links, and customer support.

Shopify automation

  • Store type switch
  • Select store API
  • Add new API
  • Abandoned cart recovery
  • Order notification workflows
  • Message delay, template, and country code

WooCommerce automation

  • WooCommerce API connection
  • Order notification automation
  • Abandoned cart recovery
  • Template-based customer updates
  • Country code control
  • Store event-based messaging

WhatsApp ecommerce catalog

  • Catalog orders
  • Manual payment orders
  • Catalog manager
  • WhatsApp account and catalog ID integration
  • Public catalog status
  • Catalog order management

Checkout and cart journeys

  • Checkout link
  • Checkout success message
  • Cart reminder
  • Cart reminder delay
  • New order email
  • Google Sheet list support
AI and shared inbox

Automate replies first, then let humans take over when the conversation needs attention

Sendwo combines AI replies, chatbot automation, and shared inbox controls, so automation does not feel disconnected from your support or sales team.

AI automation

  • AI Agent inside bot manager
  • AI Reply block
  • No-match AI reply
  • AI training campaign connection
  • Manual FAQ, URL, and file training
  • Prompt message setup

Inbox control

  • Bot reply on/off
  • AI reply on/off
  • AI Assistant sidebar
  • Customer conversation analysis
  • Smart reply helper
  • Manager view

Agent workflow

  • Assigned agent or manager
  • Labels and custom fields
  • Message sequence assignment
  • Internal notes
  • Follow-up list
  • Subscription status

Multi-channel conversations

  • WhatsApp live chat
  • Facebook live chat
  • Instagram live chat
  • Telegram live chat
  • WeChat live chat
  • Search, filter, and media support
Integrations and APIs

Connect Sendwo automation with your website, store, CRM, sheets, and external apps

Marketing automation becomes much stronger when your chat platform can fetch data, push events, update sheets, trigger APIs, and work with ecommerce systems.

Internal integrations

  • AI Training Campaign
  • HTTP API
  • Shopify/WooCommerce API
  • Google Sheet Data Fetch
  • Email Autoresponder API
  • Email API and SMS API

Developer automation

  • HTTP API endpoints
  • JSON API Connector
  • Outbound Webhook
  • Inbound Webhook Workflow
  • HTTP GET and HTTP POST
  • External workflow connection

Email autoresponders

  • Mailchimp
  • Brevo
  • ActiveCampaign
  • Mautic
  • MailWizz
  • Email list automation support

SMS gateways

  • Plivo
  • Twilio
  • Nexmo/Vonage
  • Clickatell
  • Africastalking and Esahal
  • HTTP GET and HTTP POST SMS APIs
Automation use cases

Use Sendwo marketing automation across the full customer lifecycle

From first lead to repeat purchase, Sendwo helps businesses keep conversations moving with timely, relevant, and automated WhatsApp-first journeys.

Lead generation automation

Capture leads from ads, forms, chatbots, and landing pages, then qualify and follow up through WhatsApp.

Lead capture Qualification Sales handoff

Ecommerce recovery

Recover carts, send checkout reminders, automate order updates, and create post-purchase communication journeys.

Abandoned cart Order updates Catalog

Customer support automation

Answer FAQs, collect issue details, route conversations, and support agents with AI-assisted replies.

AI replies Live chat Handoff

Appointment and reminder flows

Collect booking details, send confirmations, remind customers, and move them into follow-up sequences.

Booking Reminders Forms

Reactivation campaigns

Bring inactive customers back with personalized offers, product updates, reminders, and winback messages.

Winback Retention Repeat sales

Agency client automation

Build repeatable workflows for client campaigns, lead funnels, ecommerce stores, chatbots, and shared inbox operations.

Agencies Client campaigns Automation
Why Sendwo Marketing Automation

Built for WhatsApp-first growth, not generic email-style automation

Sendwo brings broadcasts, chatbots, drip campaigns, ecommerce automation, AI, webhooks, APIs, and shared inbox workflows into one practical platform.

Capability Generic automation tools Sendwo Marketing Automation
WhatsApp-first customer journeys Limited or add-on based Built in
Broadcasts, drips, chatbot flows, and templates Often separate tools Connected
Shopify and WooCommerce automation Usually requires extra setup Available
Shared inbox and human handoff Not always included Included
AI replies and AI Assistant Often disconnected Available inside chatbot and inbox
APIs, webhooks, Google Sheets, SMS, and email integrations May need middleware Supported

Start automating your WhatsApp marketing with Sendwo

Build campaigns, chatbot journeys, cart recovery, forms, reminders, AI replies, and team handoff workflows from one WhatsApp-first automation platform.

FAQs

Frequently asked questions about Sendwo Marketing Automation

Quick answers for businesses exploring WhatsApp campaigns, chatbots, ecommerce automation, AI replies, forms, webhooks, APIs, and shared inbox workflows.

What is Sendwo Marketing Automation?
Sendwo Marketing Automation helps businesses automate WhatsApp campaigns, chatbot journeys, drip campaigns, ecommerce messages, forms, reminders, webhooks, AI replies, and customer conversation workflows.
Can I automate WhatsApp broadcasts with Sendwo?
Yes. Sendwo supports WhatsApp broadcasts with template messages, 24-hour free-window messages, label targeting, country filters, custom fields, recently added subscriber targeting, send later, and action button automation.
Does Sendwo support chatbot automation?
Yes. Sendwo supports chatbot automation using Bot Reply, AI Agent, Input Flow, WhatsApp Flows, Message Templates, Action Buttons, JSON API Connector, HTTP API, Google Sheet Data Fetch, and outbound webhooks.
Can ecommerce businesses use Sendwo marketing automation?
Yes. Ecommerce businesses can automate Shopify and WooCommerce messages, abandoned cart recovery, order notifications, catalog orders, checkout success messages, cart reminders, and customer support workflows.
Can Sendwo automation connect with APIs and webhooks?
Yes. Sendwo supports HTTP API, JSON API Connector, outbound webhooks, inbound webhook workflows, Google Sheet Data Fetch, Shopify/WooCommerce API, SMS API, Email API, and email autoresponder API.
Does Sendwo include AI automation?
Yes. Sendwo supports AI training campaigns, AI Agent, AI Reply blocks, no-match AI replies, AI Assistant in the shared inbox, customer conversation analysis, and smart reply support.
Can my team manage replies after automation?
Yes. Customer replies can be managed from the shared inbox with assigned agents, labels, custom fields, notes, message sequences, bot reply on/off, AI reply on/off, and follow-up lists.
Is there a free plan to start?
Yes. Sendwo offers a free forever plan for users who want to learn, experiment, and run smaller WhatsApp marketing and automation use cases before upgrading.
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