Copy-Ready WhatsApp Template Library

Find the right WhatsApp template for every campaign.

Explore ready-to-edit WhatsApp templates for ecommerce, events, festivals, monthly campaigns, transactional updates, lead generation, reminders, reactivation, feedback, and authentication messages.

Marketing templates Utility templates Authentication templates Festival and event filters
Template shelf preview Copy in one click
Marketing

Hi {{1}}, our {{2}} sale is live. Get {{3}} off today. Shop here: {{4}}. Reply STOP to opt out.

Utility

Hi {{1}}, your order {{2}} has been shipped and is expected by {{3}}. Track here: {{4}}

Authentication

{{1}} is your verification code. For your safety, do not share this code with anyone.

Template library

Filter templates like a product catalog.

Search by category, industry, campaign type, month, festival, or event. Copy the message and edit the variables before submitting it for approval.

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Try removing one filter or searching a broader term like ecommerce, reminder, Diwali, lead, cart, OTP, webinar, or order.

Template strategy

Use templates to build complete WhatsApp journeys, not random broadcasts.

1

Start with the right category

Use Marketing for promotions and engagement, Utility for transactional updates, and Authentication for OTP or verification messages.

2

Map templates to funnel stages

Create separate templates for lead capture, first follow-up, cart recovery, payment reminder, order update, feedback, and reactivation.

3

Connect templates with automation

Use Sendwo workflows to trigger templates from forms, Shopify, WooCommerce, CRM events, appointment systems, and campaigns.

View integrations →

Want these templates inside a real WhatsApp workflow?

Start Sendwo, create approved templates, connect your contacts and automations, then run WhatsApp campaigns for sales, support, ecommerce, events, and retention.

Helpful pages

Build faster with these Sendwo resources.

ROI

WhatsApp Marketing ROI Calculator

Estimate campaign revenue, profit, ROAS, CAC, and break-even conversions before scaling templates.

Calculate ROI →
API

WhatsApp API Cost Calculator

Estimate API message cost and compare Sendwo’s zero-markup pricing with competitor-style pricing models.

Calculate API cost →
BOT

WhatsApp Chatbot

Turn templates into automated journeys for lead capture, support, reminders, ecommerce, and customer routing.

Explore chatbot →
FAQ

Questions about WhatsApp templates.

Can I directly use these WhatsApp templates?

You can copy and edit them, but WhatsApp templates must be submitted for approval before they are used for outbound business messaging.

What are the main WhatsApp template categories?

The main template categories are Marketing, Utility, and Authentication. Choose the category based on the purpose of the message.

Should I add opt-out text in marketing templates?

It is a good practice to add a clear opt-out line such as “Reply STOP to opt out” in promotional templates to protect user experience and list quality.

Can Sendwo help me set up these templates?

Yes. Sendwo can help you create WhatsApp campaigns, template workflows, chatbot journeys, automations, and integrations after onboarding.

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