Keep warm enquiries moving
Give interested customers another useful touchpoint without relying on someone to remember every follow-up.
Automated follow-up sequences
Turn one customer conversation into a thoughtful series of next steps. Build timed drip campaigns that nurture interest, share useful content and keep your team’s follow-up moving.
Brands and teams that have used Sendwo.
Give interested customers another useful touchpoint without relying on someone to remember every follow-up.
Space out product information, helpful resources and next steps instead of sending everything at once.
Build a reusable sequence for a recurring journey, then let your team focus on conversations that need their attention.
A cadence with a purpose
A single reply can answer a question. A follow-up sequence can keep the relationship moving. Connect a named campaign to your bot flow and give each next step a place in the journey.
Control every follow-up
Shape the timing, audience conditions and message content independently, so each step has a clear job.
A quick check-in and a later reminder serve different purposes. Choose a delay for each message rather than squeezing the whole conversation into one moment.
Use the customer information you have saved to decide whether a sequence step should be delivered.
Pair the schedule with content that helps the customer move forward, then add connected actions where your workflow needs them.
Build a sequence yourself, or see how it could work for your customer journey.
Controlled re-entry
A new trigger should not create unnecessary overlap. Use the re-entry setting to give the current sequence room to finish.
Connected customer context
Follow-ups become more useful when the rules reflect the customer’s actual position in your process.
Your team records a prospect’s interest in a structured lead-stage field. A condition can use that saved value to determine whether the next product-information step should be delivered.
CRM notes need to be mapped into usable fields before they can drive these conditions. A date field alone does not create a recurring annual campaign.
Four channels, purposeful follow-up
Create multi-channel follow-up sequences for WhatsApp, Facebook Messenger, Instagram and Telegram.
Use regular messages during the active 24-hour customer service window. Outside it, use approved WhatsApp message templates and the required customer opt-in.
Plan automated follow-ups within the standard messaging window. Delivery outside that window requires an eligible messaging option and the permissions supported for the account.
Keep automated follow-ups within the permitted messaging window. A daily sequence schedule does not create permission to send automated messages outside it.
Build a timed sequence for subscribers of your connected Telegram bot, using the messages and actions available for that channel.
A delay does not open or reset a messaging window. Sendwo’s daily scheduling option remains subject to the selected channel’s rules and the message types it permits.
Built for ongoing relationships
Follow an enquiry with relevant product information and a clear route back to your team.
Deliver useful resources in stages, so new customers can absorb the next step at a sensible pace.
Continue a booking journey with follow-ups conditioned on the appointment information saved in your workflow.
Use recorded customer status to keep a sequence relevant to where the conversation stands.
Help with the whole journey
Bring your customer journey to a demo. We can help you explore the timing, saved data, conditions and connected actions it needs.
Book a workflow demo ↗Explore Sendwo’s fully managed marketing service and discuss the automation support your business needs.
Explore the fully managed service ↗How businesses use Sendwo
Meet the people using Sendwo for communication, enquiry handling and follow-up.
Questions, answered
WhatsApp, Facebook Messenger, Instagram and Telegram. Follow-up sequences on this page do not apply to Web Chat.
For WhatsApp, messages outside the customer service window require approved templates and the required opt-in. Messenger and Instagram have their own eligibility rules. Scheduling a daily sequence does not override those rules.
Available delays include 1, 5, 15, 30 and 45 minutes, plus hourly options through 24 hours. Each configured delay is measured after the previous step. Eligible daily sequence messages use the preferred delivery time and timezone.
Yes. Enable conditional delivery and define rules with system fields, custom fields or custom variables. All Match requires every rule to be true. Any Match requires at least one rule to be true.
With Allow re-entry only after completion enabled, subscribers are not added again while the sequence is running. A new trigger after completion restarts it from the beginning.
Yes, when the information is stored in fields the condition can evaluate. Use structured values from your Sendwo workflow or mapped data from integrations. Unstructured notes do not automatically become condition rules.
The picker includes messages such as text, media and templates, plus actions such as HTTP API, labels, contact notifications and Google Sheet data fetch. Availability depends on the channel, message window and configured integrations.
Yes. Book a demo to discuss your journey, or explore the fully managed service for implementation support.