WhatsApp has become indispensable for businesses seeking to cultivate strong customer relationships. Leveraging WhatsApp's Cloud API empowers businesses to effectively manage customer interactions through pre-defined message templates. These structured messages can be sent at any time, circumventing the 24-hour interaction window limitation.
This article will guide you through creating a WhatsApp message template within WhatsApp Manager and subsequently syncing it with Sendwo. This integration will enhance your customer outreach by enabling automated, personalized messaging. For creating templates directly within Sendwo, please refer to our detailed guide: How to Create A Message Template for WhatsApp in Sendwo Dashboard.
WhatsApp also supports carousel templates for message delivery. While carousel templates are currently unavailable within WhatsApp Manager itself, Sendwo offers robust support for creating and sending these engaging message formats. Explore our guide on 'How to Create WhatsApp Carousel Templates with Sendwo" for detailed instructions.
To create a message template for WhatsApp, start by logging in to business.facebook.com. If you manage multiple businesses, choose the appropriate one from the dropdown menu. Then, navigate to the "All Tools" menu and select "WhatsApp Manager."
Click the three dots menu and select 'Manage Message Templates'.
To create a WhatsApp message template:
Let's create a WhatsApp message template with a visually appealing header. You can choose a text header or a media header (image, video, or document). For this example, we'll use an image header.
Next, compose the main body of your message. You can personalize it by using variables to dynamically insert information. Optionally, include a footer for additional context.
To enhance user interaction, let's add quick reply buttons to your template. This allows recipients to easily respond with specific options.
Before submitting your template for approval, we need to provide sample data. This includes examples for the header and any variables used in the message body.
Once you've added the sample data, you can submit your template for review.
WhatsApp will verify the template and approve it, after which it can be used.
Next, we'll integrate our message template with Sendwo.
After mapping the variables, we can save the message template. Now, the message template is ready to be used by the Sendwo chatbot.
In summary, integrating WhatsApp Cloud API message templates with Sendwo is a relatively simple process. By adhering to the steps detailed in this guide, businesses can effectively leverage these templates to enhance customer communication. This approach can also contribute to faster response times and increased customer engagement.
To modify an existing WhatsApp template, begin by making the necessary changes within your WhatsApp Business Manager. Subsequently, unlink the existing template integration in Sendwo. Finally, proceed to sync the updated template and remap it within the Sendwo platform as outlined earlier.